My career has been challenging, adventurous and filled with passionate determination to defy the status quo:
• As an account leader for some of the most creative agencies at the top of their game, R/GA, AKQA & Iris, I’ve had the pleasure of strategically overseeing and selling in unconventional and award-winning creative to senior and global clients.
• As an in-house Marketing Director, I led an internal agency of 3 people, orchestrating a robust company re-branding and facelift of all creative content, including copywriting and production of video, within 6-weeks.
• After 3 years leading 75% of the agency’s digital business for Iris in NYC, I was offered the opportunity of a lifetime to bring my deep digital knowledge and Iris culture to a company acquired in São Paulo, where I stayed and grew to be Managing Director during my three-year tenure in the region.
• I revamped the creativity and quality of the Iris Brazil offering, predominantly in video and social, leading the agency to be 70% digitally based with 7 digital fee clients, and creating a reputation for our innovative creativity.
Whether I’m working on tampons or toilet paper or a really cool beverage, I give the same energy to champion and help challenge those around me to go beyond our comfort zones to seek out creative greatness.
What I’ve mostly done in my career:
Constant steering to launch unconventional communications; taking chances with very talented people, being very open minded, learning quickly and never giving up; my mission is to find a place that will allow me to explore the unimagined with an amazing team
My top learnings:
Managing people is the hardest part of the gig but finding and nurturing great talent and seeing them reach their potential with others is the biggest reward; Balancing the candor of my personality with the culture of some markets and organizations; Sometimes being a good person + working hard isn’t enough
Some of my bigger values:
Bringing teams together to face obstacles, learning from our mistakes and moving forward as a united team; spotting great ideas; operationally creating efficiency without sacrificing great product; being super quick on my feet with optimistic positive energy; staying focused without BS