Creative strategic leader with proven global track record of launching groundbreaking content
Brazilian-born, ATL-raised, New-York digitally bred, re-Brazilianized, now Cali destined, I’m a global citizen of the world and always pushing myself and those around me to constantly strive to be better, because I know we can, and that’s what our world demands. But I also believe in doing work we’re passionate about, being cool + honest with each other, and having fun, because that’s also what our world needs and what drives the magic of building great things together.
My approach is practical, objective + adaptable, with a sense of humor and lots of energy:
- Creativity of content (Video; social media; high quality on budget; results-driven)
- Communications strategy + tactics (CPG; challenger brands; young adult; female; beverage; personal care; household brands; global)
- Operations that supports great content (Applied learnings; process that makes sense but not just for process sake; financial process & forecasting; process between areas; high efficiency; super annoyingly detail oriented)
- People driven team management (Process & collaboration to bring different areas together to effect change; managed creative agency of 40+; help find + nurture great talent across all levels and departments)
- Creative problem-solving & planning (Day to day and foresight of potential future ‘gaps’)